The four personality types that bring a startup or any movement to life

Bill Gross, The Single Biggest Reason Why Startups Fail

I watched Bill Gross a while ago on the study he did based on the many data points he collected at his company incubator, IdeaLab, on why startups fail. I also watched his talk on what matters most in startups. What I learnt today was he also developed another framework that Bill Gross developed on the four different personalties that come to make a company. Every…